Pick one “rule” your team follows that nobody has questioned in a while. Ask: “What if the opposite were true?” See where the conversation goes.
When brainstorming, do you prefer to…
Your team needs fresh ideas for a big challenge. What would you rather do?
Research actually favours solo-then-group: individuals generate more diverse ideas independently before combining them. But group energy sparks connections solo thinking misses. The best process? Both — in that order.
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