Take the problem you’re currently solving and reframe it starting with a different “How might we…” question. Does the new framing open up different solutions?
When brainstorming, do you prefer to…
Your team needs fresh ideas for a big challenge. What would you rather do?
Research actually favours solo-then-group: individuals generate more diverse ideas independently before combining them. But group energy sparks connections solo thinking misses. The best process? Both — in that order.
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