Adam Billing, Author at i2 Skillsi2 Skills

i2 Insights

Ideas, research, and practical strategies for building future-ready skills

 Mini Activity / Insight

Test your innovation skills

Get a random reflection prompt, a quick action to try today, or a "this or that" dilemma to see how you compare to others. Each one takes 30 seconds and is based on the i2 skills framework.

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Try this today

Name Your Biggest Bet

Write down the one assumption your current project depends on most. Now ask yourself: “If this turned out to be wrong, what would I do differently?”

Scientific Reasoning Skills
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Design a Small Experiment

Pick one assumption you’re making about your users, customers, or audience. Write down what data would prove it wrong. Now figure out how to get that data this week.

Scientific Reasoning Skills
Try this today

Treat It Like a Hypothesis

Reframe your best idea as a hypothesis: “We believe that [X] will result in [Y] for [Z].” Does it still feel as certain when you write it that way?

Scientific Reasoning Skills
One skill, one question

What If the Opposite Were True?

“Take your strongest belief about your customer. Now imagine the exact opposite is true. What would you do differently starting tomorrow?”

— Scientific Reasoning Skills

Scientific Reasoning Skills