“Who in your organisation is struggling with something that nobody has framed as an opportunity yet?”
— Opportunity Seeking Skills
i2 Insights: Skill Categories
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How Many Options Did You Actually Consider?
“Think about your last big decision. How many genuinely different alternatives did you explore before choosing?”
— Opportunity Seeking Skills
What’s Hiding in the Complaint?
“What’s the most common complaint you hear from customers, colleagues, or users — and what unmet need is hiding inside it?”
— Opportunity Seeking Skills
Do People Feel Safe Around You?
“If someone on your team had a risky, half-baked idea — would they feel safe bringing it to you first?”
— Relationship Skills
Stay in the Search
The next time you feel the itch to decide, pause and say: “What haven’t we considered yet?” Give yourself one more round of exploration before committing.
Go Where You Wouldn’t
Seek inspiration from a completely unrelated field. Read one article, watch one talk, or visit one space that has nothing to do with your current project. Note what sparks.
Zoom Out Before You Zoom In
Before diving into a task, spend 10 minutes mapping out the broader landscape. What adjacent problems exist? What opportunities are you not seeing because you’ve already narrowed your focus?
Ask “What’s Underneath?”
Take a problem you’re working on and ask “why?” three times in a row. Each answer should go deeper than the last. The real issue is usually hiding below the surface.
Make It a “We” Project
Take something you’ve been working on solo and invite one person to co-create part of it with you. Share an unfinished draft and say: “What would you add?”
Collect Solutions, Don’t Crown One
In your next brainstorm, aim to leave with three viable options instead of one winner. Label them A, B, and C — and resist ranking them until tomorrow.